DSM HubSpot User Group Blog

Summer 2015 Des Moines HUG Recap

We want to thank everyone who attended the last Des Moines HUG. It's always great to share inbound marketing practices with our favorite people in the Des Moines area.

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The Landing Page Design Your Customers Really Want

Striking a balance is a tricky thing. But it’s not just a task for gymnasts and tight-rope walkers to master. No matter your profession, we all make a living of compromise. Your work day might require careful planning in meetings and appointments––while remembering to take a lunch break for personal sanity. Or maybe you act as a liaison for clients, a supervisor, or a team of employees. In any of these situations, you’ll find yourself needing balance.

You know what else could use a test of the scales? Your landing pages.

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How to Avoid "Banner Blindness" with Your CTAs

Over the weekend, my husband and I explored some trails near our house. During the walk, we crossed a road I drive on a regular basis––but it looked so different on the ground compared to my usual passing it in a car.

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